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Web design prices vary according to the technologies used in each project, the scope of the project and the complexity of the process. However, corporate websites are also offered to increase the brand value of businesses in the digital environment. While services should always be obtained from successful and professional companies, these designs have some prominent features. Corporate identity, clean and modern design, fast loading times and mobile compatibility are the main factors of corporate web designs. In addition, content management system, SEO compatibility, integrations and similar stages are among the prominent features of e-commerce web designs.

How are Web Design Prices Determined?
 Web design prices are determined by looking at multiple different options. The items and explanations of this process can be listed as follows;

  • Type of Project: The type of website directly determines the main prices. Corporate sites are simpler while containing fewer features. E-commerce sites have more complex features.
  • Preferred Technology and Design: It is another main factor in determining prices. While ready-made templates are more cost-effective, custom designs are prepared specific to the user. In addition, customised coding technique is used in special designs.
  • Function: The functions of the website should be looked at. Basic functions and advanced functions can be handled in two different ways.
  • Complexity: Flat and minimal designs are more cost-effective. However, complex animations are both higher quality and costly.
  • Mobile Compatibility: Another name for mobile compatibility that affects web design prices is Responsive design. SEO work may also be requested in this process.
  • Content Management: Content prepared by the agency may create additional costs.
  • Labour Force: The quality of the process and labour team needed during the completion of the design is a determining factor in prices.
  • Support: Additional services and support to be offered during the service may increase prices. Processes such as maintenance, update, user support and hosting - domain purchase are included in this category.

In web site designs, the customer is first interviewed and then project planning is started. At this stage, the price offer is transferred and the work starts with the contract.

What is Corporate Web Design and Why is it Important?
 The web site design and development stage, which is made to represent any brand or business in the most professional way in the region it serves, is called corporate web design. These designs reflect the vision, values and identity of companies. Naturally, it should be developed with a functional and user-friendly design. The purpose of this service is to represent the created brand online and to ensure smooth communication with customers.

 Corporate web design It benefits businesses in many ways. If the items about why it is important are listed;

  • It enables to reach more customers over the internet.
  • Professionally prepared designs increase the prestige of businesses.
  • Social media integrations and contact forms facilitate easy communication with customers.
  • It distinguishes you from competitors. Naturally, it provides an innovative and modern platform.
  • Corporate web design supported by SEO studies brings organic traffic. In addition, works compatible with social media adverts and Google Ads are carried out.
  • Office or physical stores require high costs. However, thanks to corporate web design, minimum cost arises.
  • With corporate web design, promotion and information activities continue much faster.

E-Commerce Website Design: Cost and Advantages
It is very important to determine the right cost in e-commerce website designs. This cost actually varies according to technical requirements, expectations and project scope. It is also important to optimise the budget for a successful e-commerce website in the long term. When we look at the main factors affecting the cost, the platform used and the scope of the website can be discussed. Site design can be requested in 3 different ways as basic, medium-sized and advanced e-commerce sites. Of course, the platform used is also very important at this stage. While ready-made e-commerce platforms are less costly, developing custom software is costly. However, while special software offers a flexible structure, it is specially prepared for needs.

 Such sites have some basic features. In addition to user registration, product management and order tracking, advanced features can be used. Subscription system, ERP/CRM integration and advanced analysis tools are among the factors affecting the cost. In addition, responsive designs work compatible on all devices. In addition, processes such as technical and visual demands, SEO integration, maintenance and update also affect the cost.

 When we look at the advantages of e-commerce website design;

  • It enables brands to reach wider audiences.
  • It brings with it the accessibility of the business in the form of an open store at all hours.
  • There are fewer expenses compared to the physical store.
  • Thanks to automation systems, order tracking, stock management and customer communication are easier.
  • Products are easier to promote and sell. This means high income potential.
  • It brings flexible marketing and advertising options. Targeted campaigns can be created.
  • Increases customer satisfaction at a high rate.
  • It offers analytical opportunities as sales data can be easily tracked.
  • Increases brand awareness.
  • Facilitates order and stock management.
  • Provides competitive advantage.
  • Mobile and global access.
  • Fast scalable.
  • It is an environmentally friendly solution. Because less resources are used.

Factors Affecting Price in Web Design
There are many factors affecting the price in web design. Firstly, the type and scope of the website is initially important. Options such as corporate, personal blog, custom software or e-commerce are determining factors in price. The complexity of the design, user interface option, mobile compatibility, content services, technical features, integrations, technical infrastructure and hosting service, project delivery time directly determine the price.

 Personal blogs have fewer pages. It also has a simple structure and limited features. It is therefore low cost. Corporate websites always require professional content and designs. This shows that it should be suitable for brand identity. E-commerce websites can increase the cost because they have advanced features such as user management, payment integration and product management. Finally, it should be known that projects that are specially coded according to certain processes have higher costs. However, since each web design will increase the awareness of the brand in its own field, it would be logical to ignore the initial costs.

Corporate Web Design Prices - Current Guide
Corporate web design prices vary according to many criteria, while average prices vary according to the content of each design. Basic corporate websites can be offered with figures such as 10.000 TL - 30.000 TL. Medium-level corporate websites can reach figures such as 70,000 TL. An advanced corporate website can be up to 150,000 TL. However, prices are actually related to the scope of service offered by each company. Therefore, before receiving corporate web design service, you can transfer your demands and then make a contract.

Standard design templates are used in basic corporate website design. It also includes basic SEO optimisation, mobile compatibility, about us, contact and service pages. Intermediate corporate websites include blogs, dynamic content management, advanced and unique page structures, and advanced SEO and analytics integrations. Advanced corporate websites have CRM and ERP integrations as well as custom design from scratch. These sites, which are established in a multilingual structure, bring high traffic support and advanced security features.

E-Commerce Web Design Prices
E-commerce web design prices vary according to the requested features, scale of the site and integrations. Basic e-commerce sites are offered up to 40,000 TL, while medium-sized sites can rise up to 100,000 TL and advanced sites up to 250,000 TL. As with corporate websites, the working standards and services offered by companies are important in such sites.

Basic e-commerce includes ready-made templates. It can also have a maximum of 50 product loading capacity. It is mobile compatible while using payment integrations such as bank and credit card. Medium-sized sites have 500 and more product capacity. It is prepared with special designs. While there are multiple payment methods, there is integration with cargo companies. In advanced e-commerce sites, special coding is done from scratch. While thousands of products can be added, integration with accounting and other systems is done. It also has advanced marketing tools, analytics and automation.

Is Low Cost Web Design Risky?
 Low cost web design of course offers some advantages. But in low-cost web designs that bring some risks;

  • Technical errors may occur.
  • Implementation problems can be observed.
  • Design quality is low.
  • Since templates will be used ready-made, brands may not be sufficiently prominent.
  • There may be poor software updates.
  • The site may be damaged due to inadequate security measures.
  • The working speed and performance of the site may be low.
  • Scalability problems can be observed.
  • Since SEO optimisation will be insufficient, it brings weak analytics integrations.
  • Extra costs may arise in the long run.

What Should Be Considered Before Having Web Design?
 There are some factors that need to be considered for projects to be long-term and successful. The right decisions you will make on site will increase your commercial success along with the user experience. Below are the things to consider before having web design done;

  • Clarify the purpose
  • The target group must be recognised
  • User experience should be at the forefront
  • Speed and performance must be considered
  • Mobile compatible designs should be preferred
  • Simple and clear navigation should be used
  • Must be compatible with brand identity
  • Original design should be used
  • Visuals and content must be of high quality
  • All technical requirements must be met
  • SEO friendly design should be preferred
  • All security measures, especially SSL certificate, should be taken

Web design can be started by interviewing with companies that meet these criteria. In addition, all integrations should be included in web designs in terms of functionality. The necessity of ERP, CRM, social media and analytical tools should be determined. In order for the website to achieve high ranking in search engines, an SEO-friendly structure should be preferred. In addition, tools such as Google Analytics and Facebook Pixel, which are marketing integrations, should be used.

 On the other hand, long-term maintenance and support process should be considered. In other words, it is important to update the corporate website regularly. Security patches and software updates should be followed, and information about all costs should be obtained from the agency or company you receive service from. At the last stage, legal and legal requirements should be completed. The details needed in terms of user agreement, privacy policy and accessibility should be included in the corporate website. Providing these criteria that ensure your success in the long term increases the functionality of your website. In addition, working with
the right designer or design firms ensures the success of your digital marketing strategies. As a result, you can increase the recognisability of your brand by adding value to your business.

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21/11/2024IWT Dijital Medya Ajansı

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